Mühle-Glashütte Presents The New ProMare Chronograph

Mühle-Glashütte Presents The New ProMare Chronograph

News
Yes, we admit it, the new ProMare Chronograph by Mühle-Glashütte is pushing the limits of Watchisthis?! highest price barrier, but we decided to include it as an exception to our rule. Why? Because of what it has to offer, and it might be worth for some watch connoisseurs to save up to get this watch. The ProMare is a nice all rounder. With a diameter of 44mm it's large, but the beautiful carbon coated black dial makes it wear slightly smaller. Depending on the light does this dial have a greyish hue to it. The design is very clean, yet it has small details that make it very interesting to look at. Like the applied indices that not only reflect the light quite well, but are also topped off with…
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Hamilton Fights Aliens In Independence Day: Resurgence

Hamilton Fights Aliens In Independence Day: Resurgence

News
Time to go to the cinema! 20 years after the first Independence Day, the aliens are back! And that means out hero's also need a new set of watches, and this time they are by Hamilton! https://www.youtube.com/watch?v=NCe_JshWOZ0 Watches in movies are always kind of a sensitive issue, since they need to fit the character. Omega was always a good match with James Bond, but I remember watching a certain movie in which some undercover cops where wearing half a million dollars worth of perpetual calendar. Even in Miami that might be a tall order. For Independence Day: Resurgence the whole cast is fitted with Hamilton watches, and they are a great match with the characters that are wearing them. Pilot Jake Morrison (Liam Hemsworth) wears the Khaki X-Wind automatic Chronograph,…
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Finn And The Giant’s Causeway Of Watches

Finn And The Giant’s Causeway Of Watches

News
The Giant's Causeway, famous for its polygonal columns of layered basalt, is the only UNESCO World Heritage Site in Northern Ireland, and quite a sight! The story behind is an old tale, where a hero named Finn scares a giant away by being clever. This tale, and the Giant Causeway itself, where the inspiration for a new watch brand appropriately called....Finn! The fun of Finn (pun intended) is actually that the case of the watch is shaped like one of those huge blocks of basalt that make up the Giant's Causeway. What is especially cool, it how they have been able to integrate the lugs of the watch into the design. Most designers would probably go for hidden lugs with this one, but visible lugs are actually better suited, because…
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Citizen acquires Frederique Constant; Some Insights

Citizen acquires Frederique Constant; Some Insights

News
The watch world was shaking, as yesterday Citizen announced that they where taking over Frederique Constant. It is always a touchy subject when a Swiss company is being taken over by a "foreign entity", especially when its coming from Japan. It might help that Peter and Aletta Stas, the founders of Frederique Constant, are not Swiss by birth but Dutch, and spend a long time in Asia. Their road to success been an interesting watch, where they worked themselves up from a quartz-only brand to a full blown Manufacture, earning the respect of the Swiss brands, but more importantly, that of the consumer. [caption id="attachment_855" align="aligncenter" width="632"] Peter & Aletta Stas[/caption] Frederique Constant has shown a stable grow in the last couple of years, mainly by keep pushing the envelope.…
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Are You A WatchNerd ?

Are You A WatchNerd ?

News
                  Your friends probably have called you it on many occasions, maybe even your wife, or the kids.....you are a #WatchNerd. Still in denial? You wouldn't be reading this article when you weren't.  Summer is coming soon, and that means all kind of events in the summer sun. ACE jewelers just introduced the perfect cap to show your true colors. ACE jewelers say that they created the cap  "in celebration of the online communities that play a vital role in watch collecting - and the friendships that are formed through them." As true as that may be, I suspect a serious alternative motive. Knowing the crew at ACE jewelers, male and female, older and young, they all qualify themselves as die-hard #WatchNerds,…
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Watchisthis?! Magazine’s Spring Issue out now!

Watchisthis?! Magazine’s Spring Issue out now!

Magazine, News
Nothing is more satisfying for us at Watchisthis?! as to get another issue of our magazine out! We always work hard on getting the best possible content and in our modest opinion....we think we succeed to that once again with out Spring issue! One of the great things of making Watchisthis?! Magazine is that you sit down and talk with the most passionate and amazing people. Some head legendary names like Alain Zimmermann of Baume et Mercier, with which we discussed his brands ladies watches (also check out the article on the Petit Promesse!), or Stephan Obst of Vintage VDB who sold all he had to start making watches in a basement. Or Jorg Schauer , who ensured the perpetuating success of Stowa, while people like Janus Aarup from VEJRHØJ…
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Auguste Reymond Back in North-America!

Auguste Reymond Back in North-America!

Advertorial, News
For a long time Auguste Reymond has been an insiders tip for people who liked value for money watches from a small, independent brand. Few people will know the brand, even fewer will recognize the brand, but that is part of the appeal. Crafted still largely by hand in the village of Tramelan, Auguste Reymond is still independent. Because of this their yearly production is actually quite limited. Since it doesn't have huge add campaigns or believes in celebrity ambassadors, these watches ended up on the wrists of people fortunate enough to know of the brand and to have a dealer at hand. That is why its especially good news that this group of people will be expanded now that Auguste Reymond is back on the market in North-America! With…
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Todd & Marlon – A brand with a clear mission

Todd & Marlon – A brand with a clear mission

News
              Just a few words are needed to describe the timepieces created by Todd & Marlon : Entrepreneurial Heart, Italian Design and Swiss Precision. And here's your last chance to get one of the watches created by Todd & Marlon. Indeed, the Kickstarter campaign is already successful, and will end on May 7th…Well after that the watches will be also available on their website and at some exclusive retail partners. Todd & Marlon is a watch brand established in New York in 2015. At the beginning of that year two Italian/Swiss gentlemen questioned the belief that luxury should be inherited or gained over time. They then decided to develop luxury products for young people and that is how Todd & Marlon was born. Todd &…
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Introducing The Porthole Watch

Introducing The Porthole Watch

News
How to get a place in an industry that is already quite busy? Rogier van de Ree is a watch enthusiast who has a furious love for design. His passion drove him to create in 2015 his own watch brand : Pheidippides Watches. The name of the brand comes from a Greek messenger who ran from Marathon to Athens to announce the Greek victory over the Persians. Victory, that’s also what we hope Pheidippides Watches achieves, as they make their grand entry into the world of watches by launching the Porthole timepiece. The brand based in the Netherlands started in 2015 with creativity as a lead motiv. For this new brand, Rogier van de Ree has designed three timepieces: The Inkpot, The Porthole and The Hourglass. The Inkpot was his first…
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Meistersinger Adhaesio wins Red Dot Award 2016

Meistersinger Adhaesio wins Red Dot Award 2016

News
After having examined and discussed 5,214 products ranging from furniture to fashion, which were submitted from no less than 57 different countries, the international jury of the Red Dot Award, which is composed of 14 trade journalists and design professors, decided to honor the design of the Adhaesio watch created by the German brand Meistersinger. Indeed, the watch manufacturer founded in 2001 and based in Münster (Germany) has been presented with yet another coveted award for the design of one of its single hand watches. In addition to winning the iF Design Award, the Adhaesio, which shows the time in two different time zones as well as the date, has now also received the prestigious Red Dot Award 2016. In the tradition of fine German watches, MeisterSinger timepieces have all…
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