Special offer on all Florijn watches

Special offer on all Florijn watches

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Some watches are the result of a true labor of love, carefully developed with an eye for detail, with few expenses spared. Such watches usually reside in the higher price categories, but not always. It took two years for Florijn to develop its first, and currently only, model. A diver by name, but a desk diver in reality. That is actually a compliment because most diver watches are built to withstand rough seas, and depths even a nuclear submarine wouldn’t dare to go, yet the closest they ever get to water is when their owner washes their hands. The Florijn is not such a watch. It can most certainly stand its ground amongst the elite of diver’s watches, but chooses not to. Instead it focusses on being an all-round desk…
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Watch I love: Hamilton FLINTRIDGE

Watch I love: Hamilton FLINTRIDGE

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I have to admit that my first love from Hamilton was the PAN EUROP but for today I want to present, from the American Classic Collection, the Flintridge which is seriously appealing to me. This really interesting watch was inspired from the design perspective of the 1930s Flintridge. This one was originally created as a sports timepiece but honestly you can wear it whenever you want as it's a very classy timepiece. Available for both genders, this lovely design will make a big impression. Well, I'm impressed... The catalogue price is 1075 Euro and it's certainly someting really intersting. The only problem is the availability since it is a new model and not all retailers will have it in their stores.... But more than that - Both version are limited to 999 pieces.…
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SD-09 Spacecraft – When outer space is an inspiration

SD-09 Spacecraft – When outer space is an inspiration

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The Hong Kong based watch company SD-09 is trying to add to the market, using the best materials, craftsmanship and distinctive designs, a new appealing watch - the SD-09™ Spacecraft Timepiece which is inspired by space. The watch with a weight of 230grams comes with a 316L stainless steel case measuring 42mm in diameter and 14 mm in thickness. The Finland forged steel is additionally PVD coated for an increased case resistance to scratches and chemical factors. The brushed case has a complex 3-parts construction (actually it's not really only 3 parts but the whole case is composed of 20 parts and more than 20 screws): 1.The bezel has the top vertically brushed finishing and the chamfered edges have high polished finishes. This one has an anti-reflective coated sapphire crystal and is…
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Interesting move for Auguste Reymond

Interesting move for Auguste Reymond

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As far as I know Kickstarter was always intended for start-ups but now Swiss brand Auguste Reymond decided to jump on it. That’s quite fun as I had this discussion with several young brands during Baselworld 2017. The discussion were always on the topic of sales and extra visibility. To be honest I think that even for established brands (young or not), Kickstarter could be a good lever of development. This can allow to probe the market in relation to a new product, to reach a wider audience and often people who do not know the brand yet, but also to be present, thanks to this platform, in markets where they are not at the moment. And of course, we see it here with this campaign of Auguste Reymond, it…
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The perfect hybrid smartwatch? ZETime by MyKronoz Switzerland

The perfect hybrid smartwatch? ZETime by MyKronoz Switzerland

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We are witnessing an entire horological revolution: classical watches towards smart watches and smartwatches towards classical watches.  Just think on how classic watches are going smarter like the Longines VHP, which is actually a smart watch with micro-processors and sensors but doesn't synchronize with phone and doesn't have notifications. On the other hand, think at the smartwaches, for instance Samsung S3 done with Artya to be more close to a classic Watch (to read more about it jump on the last issue of our magazine by clicking HERE). Everybody wants what the others have... This seems somehow logical as both sides try to keep their customers and gain new ones. In the last two years the market was assaulted by better horological smartwatches and more classical designed smartwatches, but there…
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Damien Koch – Owner and Designer of HOF Watches

Damien Koch – Owner and Designer of HOF Watches

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We talked with Damien Koch – Owner and Designer of HOF Watches some months ago. We really like what he is doing with his brand. With passion as his fuel, Damien is a rising star in the independent horology scene. We were fortunate enough to sit with him and talk about his brand. He said to us things like « It took two and a half years to achieve the SEASHORE, and when you look at it, at the first glance, you find it “simple” and efficient. » It is quite extraordinary to note that Damien Koch, owner of HOF watches, is an independent watchmaker who works alone and who designed the watch, made the plans, managed the manufacturing of the parts, and finally assembles it all by himself. Damien loves a…
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Oris Big Crown Royal Flying Doctor Service

Oris Big Crown Royal Flying Doctor Service

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Oris is a reputed watch brand with a history starting from 1904. One of the most known collections of this brand is the Aviation Collection and the most known watch is the Oris Big Crown, which was introduced in 1938 – a pilot watch with calendar and an oversized crown that allowed pilots to operate the watch without removing their leather gloves. Recently, Oris continued the charitable work started in 2013 and together with Australia’s Royal Flying Doctor Service (which provides emergency and primary healthcare services to people living in rural areas) released a second edition of the Oris Royal Flying Doctor Service Limited Edition. Based on Oris’ legendary Big Crown collection, the Royal Flying Doctor Service Limited Edition II watch has an oversized 45mm three-piece stainless steel case covered…
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1st Edition of the Pop-Up Wine & Time – Basel 2017

1st Edition of the Pop-Up Wine & Time – Basel 2017

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Yes Wine & Time rhymes so nicely but what’s behind this new concept ? With a group of friends and professionals of the watch industry, we felt that true luxury is the place where Art, Culture and Quality converge. We wanted to create a private event that would bring together what we believe are the four most important parts of the watch industry - Brands (owners, managers, directors), Communicators (Journalists/Bloggers and Influencers both Print and Digital), Watch Retailers and Distributors, and Fans and Collectors. With Wine & Time – Basel 2017, we have created the opportunity for these four groups to meet and to get to know each other in a relaxed and friendly atmosphere, and to taste some fine wines in the process… Yes because good wines is in…
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From Russia with love – The Indicator by Colibrica Design

From Russia with love – The Indicator by Colibrica Design

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On the shores of the Volga River, in an old Russian town named Uglich, there is a small watchmaking atelier, Colibrica Design Atelier, where a hand full of people with a big watchmaking heritage work in the shadows of the Chaika watch and watch parts factory, a factory that once had 10,000 employees and where the parents and grandparents of Colibrica’s team worked. The first idea came in 2013, when the Atelier’s team thought that they also could make their own watch. Thinking of the tools they had around them as children the team created the Indicator timepiece, following the lines of the beautiful dial and the construction of the micrometres and other fine measurement Tools. The Indicator watch comes in two sizes: 44mm and 38mm case diameter, both with 10.8mm…
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Marloe Lomond Chronoscope

Marloe Lomond Chronoscope

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The Marloe Watch Co. is a young British company grounded by two guys, Oliver and Gordon, with a clear intention to revive the affordable hand-wound watches world. Their successful start-up started last year with the Cherwell watch and continue this year with another really nice project – the Lomond Chronoscope, which is available right now on Kickstarter. The Lomond Chronoscope is a manual mechanical wristwatch that includes a “stop-watch” feature, a ceramic bezel insert and exhibition case-back. It is 43mm in diameter x 11mm high (13.6mm to crystal zenith), 46.6mm tip-to-toe and has a 22mm strap-width. It is a lovely mix of old school and new age which comes in four bezel / dial version: the Classic White dial and the Classic Grey dial with matt ceramic Telemeter scale and…
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