22Mar 2017 by Andrei Kluska No Comments
A glimpse in the future with Longines V.H.P

A glimpse in the future with Longines V.H.P

News
Progress is inevitable and one way or another it will take you with it like an ocean wave. So why not embrace it? The same thing applies to the horological parts of our lives. Overall, the progress is there (I am not referring to the classic watchmaking or to the Haute Horlogerie manual techniques): from the first quartz watch the Seiko Astron, more than 40 years ago, till the actual quartz watch is a huge technological advance that cannot be stopped. In the light of progress, Longines released on the 9th March 2017 a new quartz watches line - the V.H.P. (Very High Precision): keeping the Longines signature of elegance, a new type of movement is refining the evolution of the quartz watches, taking it to a new level. This…
Read More
20Mar 2017 by Jonathan Kopp No Comments
When Christopher Ward and Morgan Motor Company team up

When Christopher Ward and Morgan Motor Company team up

News
Last November Christopher Ward and Morgan Motor Company announced their exciting partnership that gives the possibility to the British brand to take inspiration from the craftsmanship and engineering that sits at the heart of the Morgan philosophy. Mike France, Christopher Ward co-founder, said: “The form and performance of beautiful classic cars has always influenced the wider watch industry, but especially so for Christopher Ward”. The brand created in 2004 has already released several successful watches inspired by classic cars but now with this natural collaboration they can show their pride in their British heritage and design. It’s never easy to have one eye on the past with the elegant and classic designs, and one eye on the future with the cutting-edge engineering, but we can count on Christopher Ward to propose…
Read More
16Mar 2017 by Jonathan Kopp No Comments
Miang – the highly customizable watch

Miang – the highly customizable watch

News
This is your last chance to get a super early bird of the new and highly customizable Miang Copenhagen Bespoke as it is on Kickstarter until March 28th. With 20 Million design variations this watch is probably the world's most customizable watch. In 2015, the Denmark based brand launched their very first watch, the customizable Flash Automatic GMT which was a big success. As a proud owner of one of these, I can only say that I’m always impressed when putting it on my wrist about the quality of this piece. So right now, I’m thrilled to see this new release. The particularity of the brand created by Jens Ole Miang is that it gives you the freedom to create a truly personal watch. I mean, you have the choice in…
Read More
14Mar 2017 by Andrei Kluska 1 Comment
Introducing the Brellum Duobox Chronomètre Black Edition

Introducing the Brellum Duobox Chronomètre Black Edition

News
Only a few months of existence and already a big success for Brellum Swiss Watchmaking. The Duobox Chronometer has been officially unveiled in December 2016 with a blue and a silver version and was received by both watch enthusiasts and press with an extraordinary welcome. The ingredients are simple: a high-performance movement, a vintage design, quality finishes, the whole Swiss Made and made with great passion. Now, and just before Baselworld, it’s time for the brand based in Porrentruy to present a new version of its Duobox : The Black Edition. Since approximately 100 years, the wristwatches are, let’s say, the same: mainly, a round or quadratic dial and some hands rotating clockwise and I consider that it is hard to come with something new to bring originality to this.…
Read More
13Mar 2017 by Jonathan Kopp No Comments
Introducing the Isotope Rider Jumping-Hour

Introducing the Isotope Rider Jumping-Hour

News
A jumping hour watch for less than 2500$... Seriously is it possible ? Apparently yes and it comes from Isotope Watch. If you’re not familiar with the brand you have to know that it is run by North London based entrepreneur Jose Mendes Miranda. It was created in November 2015 but the idea came in mind 5 years ago. It’s not the first attempt of Jose because well before Isotope it had already created 2 brands which unfortunately did not have the success that he hoped. The interesting part of the story is that he learned how to create a movement from scratch… and when you know how complicated it is to assemble and disassemble a movement and to create a new one, we can just congratulate him. Today he…
Read More
09Mar 2017 by Martin Green No Comments
Hands-on with the Memomem

Hands-on with the Memomem

News
With some watches, you wonder how they look when you actually hold them in your hands. This is most certainly the case with Memomem, as they offer an incredible array of options to custom makes your watch. We had one made as well, to see how the result would be. In the flesh is still quite different from a render on a computer screen. We were not disappointed! First and foremost the build quality is exceptionally high. The watch could easily pass for double its price. Everything is a very tight fit, well decorated, and most importantly: thought through! The watch is full of clever details, many that you can give your own touch, but our favorite is the clasp. This one is purpose build for the watch and handles…
Read More
08Mar 2017 by Andrei Kluska 1 Comment
The new classic – Straton Syncro

The new classic – Straton Syncro

Uncategorized
I see, more and more in the last years, a comeback of the classic watches designs. I could not be happier to have the opportunity to choose between a wide range of new, modern ideas and reiterated classic designs, most of them iconic, especially when these come with an affordable price tag. A modern watch with a classic design comes from the Straton Watch Co., a company that already had two successful campaigns on Kickstarter and made a new one which raised more than 250,000CHF with a watch named Straton Syncro. Following a classic chronograph design, inspired from the successful names from the 70’s as the Seiko Speed-Timer, Bulova Deep Sea or Breitling TransOcean Blue Dial, this watch has the advantages of the modern technique and a warm, vintage look.…
Read More
01Mar 2017 by Andrei Kluska 3 Comments
The rise of the machines – Alpina Seastrong Horological Smartwatch

The rise of the machines – Alpina Seastrong Horological Smartwatch

News
Smartwatches have now a few years of history - from the first connected watches, the Seiko RC Series in 1984 till the well-known Apple watch, the smart watches are considered by some the future of watchmaking, but this remains to be seen... Personally, I prefer to have a classic watch at my wrist, it doesn’t matter if it’s quartz or pure mechanical. I am tight to the telling time hands, I like to see them move and even if I have a smartwatch, I end up by wearing a watch at one wrist and a fitness band at the other’s wrist. I was very happy to hear, in 2015, about the appearance of the first series of Swiss Horological Smartwatches: Frederique Constant, Mondaine and Alpina using the new Horological Smartwatch…
Read More
19Juil 2016 by Jonathan Kopp No Comments
Be a Tennis Champion with Pulse Play Smartwatch

Be a Tennis Champion with Pulse Play Smartwatch

News
Wither you are a tennis amateur, office ping pong champ, squash aficionado, or badminton weekender, until today when you played with your friends you had to keep the score in the head or write everything on a piece of paper… But stop, Here is Pulse Play ; An innovative approach of a successful newcomer on the sport technology market. Pulse Play developed a smart watch that is an all-in-one wearable for racket sports. It offers complete game history, an accurate ranking system, live scorekeeping announcements, a social community, and opponent matching, and all with just an easy click between points.   Pulse Play is made specially for racket sports. It has three main functions : 1.As a scorekeeper and announcer that doesn’t interrupt gameplay, it helps players stay on track…
Read More
18Juil 2016 by Martin Green No Comments
Why Isn’t This A Success On Indiegogo?

Why Isn’t This A Success On Indiegogo?

News
                    There is currently a watch offered on Indiegogo and I am trying to figure out why it is not a success? At time of writing it has 3 backers with 13 days to go, and raised $291,- of a $15.000,- goal, so it does look grim for this campaign. Of course this is not strange by itself, not every Kickstarter and Indiegogo campaign succeed. However, we are talking here about N plus ONE designs customizeable watch, which is not only highly original, but also very affordable. $95,- buys you a well designed watch with three different bezels that you can switch out by screwing them on and off. The watch is powered by a Ronda quartz movement, comes with a…
Read More