EDOX – Official Timing Partner of FIA World Rallycross Championship

EDOX – Official Timing Partner of FIA World Rallycross Championship

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Edox, the Swiss watch brand, has entered in to a long-term agreement to become the Official Timing Partner of the FIA World Rallycross Championship, presented by Monster Energy. The partnership with the FIA World Rallycross Championship extends Edox's long history of involvement with motorsport. The 135-year old family-owned company combines traditional hand-assembly with innovative materials and functionality at the company headquarters in Les Genevez. The Chronorally collection has been developed to withstand the most extreme racing conditions and will be the assigned watch for World RX. As Official Timing Partner, Edox will have significant trackside branding and put their name to the fastest lap at each round of the championship. "We are delighted that Edox is joining our stable of commercial partners as Official Timing Partner. Edox have a rich…
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Presenting the Brellum Duobox Classic Havana

Presenting the Brellum Duobox Classic Havana

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The Duobox Classic Chronometer collection was officially revealed in December 2016 and it was a directly a great success. It's the start of a new school year here, and Sebastien Muller (owner of the brand) decided to propose us a new version of the already iconic Duobox. This time the Duobox adorns the Havana style with brown hues whose finish is done using a sunshine pattern. One may say this colour reminds them of Havana’s cigars, some other may compare it to the rich colour of a whisky or a bourbon. Brellum’s team thinks that it reminds correctly the beautiful colours of Jura’s forest in autumn. For this piece the ingredients are still the same than for the other versions: a high-performance movement, a vintage design, quality finishes, the whole…
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The Moon Watch by Bulova

The Moon Watch by Bulova

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Did you know that Bulova was on the Moon ?... On August 2, 1971, Apollo 15 made lunar history and with it a Bulova moon pilot chronograph. Customized for lunar conditions, the watch could precisely track time and ensure that no one ran out of oxygen, water or battery power in the portable life-support-system backpack. Dave Scott's Bulova chronograph which reached the moon was sold in 2015 on auction for 1625000 USD… Oh yeah Dave Scott was the spacecraft commander of Apollo 15. And now you will say :”John why talking about million Dollars watch while Watchisthis is focused on watches priced under 2500$?”. My answer is simple : Affordable “Re-edition”. Nice thing is that Bulova reissued the Moonwatch in a modern version at the very affordable price of 550…
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A tribute to a horological icon – Hamilton Intra-matic 68 Autochrono

A tribute to a horological icon – Hamilton Intra-matic 68 Autochrono

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In the last years, an entire wave of vintage-looking watches or re-editions of some iconic timepieces hit the market. As for example we have the Marloe Lomond Chronoscope or the Straton Syncro, both reviewed by Watchisthis?!. From the “old” brands, we can remember the Ball Engineer II Genesis, released at their 125 years brand anniversary. The list is long and it doesn’t make sense to enumerate all. We are just pleased to see there is a public for all new or old designs. Hamilton, with a history started in 1892, decided to bring on the market again a beautiful chronograph released in the ‘60s – the Chrono-matic. This watch is now a collector’s piece. Back then, the first version was a panda dial with white background and black chronograph sub-dials.…
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Building an empire… of watches – Imperium

Building an empire… of watches – Imperium

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We are witnessing, once again, a micro-brand’s attempt to conquer the horological market using a crowdfunding platform. In this case, the Imperium Watches, a small company from Singapore, is trying the impress with not one but three distinctive collections wearing the name of great empires: The British Empire featuring 4 models, the Persian Empire with three watches and the Roman Empire with four watches. “Imperium” comes from Latin and means, in a rough translation, the “power to command”, being at first a military concept used as “General” or “ruler of the Army”. Today, this word is used more with the meaning of “empire”, the names of the collections being quite adequate with the brand name. The Imperium British Empire collection has four watches in 40mm diameter polished steel case, with…
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1st Edition of the Pop-Up Wine & Time – Basel 2017

1st Edition of the Pop-Up Wine & Time – Basel 2017

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Yes Wine & Time rhymes so nicely but what’s behind this new concept ? With a group of friends and professionals of the watch industry, we felt that true luxury is the place where Art, Culture and Quality converge. We wanted to create a private event that would bring together what we believe are the four most important parts of the watch industry - Brands (owners, managers, directors), Communicators (Journalists/Bloggers and Influencers both Print and Digital), Watch Retailers and Distributors, and Fans and Collectors. With Wine & Time – Basel 2017, we have created the opportunity for these four groups to meet and to get to know each other in a relaxed and friendly atmosphere, and to taste some fine wines in the process… Yes because good wines is in…
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Marloe Lomond Chronoscope

Marloe Lomond Chronoscope

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The Marloe Watch Co. is a young British company grounded by two guys, Oliver and Gordon, with a clear intention to revive the affordable hand-wound watches world. Their successful start-up started last year with the Cherwell watch and continue this year with another really nice project – the Lomond Chronoscope, which is available right now on Kickstarter. The Lomond Chronoscope is a manual mechanical wristwatch that includes a “stop-watch” feature, a ceramic bezel insert and exhibition case-back. It is 43mm in diameter x 11mm high (13.6mm to crystal zenith), 46.6mm tip-to-toe and has a 22mm strap-width. It is a lovely mix of old school and new age which comes in four bezel / dial version: the Classic White dial and the Classic Grey dial with matt ceramic Telemeter scale and…
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A glimpse in the future with Longines V.H.P

A glimpse in the future with Longines V.H.P

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Progress is inevitable and one way or another it will take you with it like an ocean wave. So why not embrace it? The same thing applies to the horological parts of our lives. Overall, the progress is there (I am not referring to the classic watchmaking or to the Haute Horlogerie manual techniques): from the first quartz watch the Seiko Astron, more than 40 years ago, till the actual quartz watch is a huge technological advance that cannot be stopped. In the light of progress, Longines released on the 9th March 2017 a new quartz watches line - the V.H.P. (Very High Precision): keeping the Longines signature of elegance, a new type of movement is refining the evolution of the quartz watches, taking it to a new level. This…
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Introducing the Brellum Duobox Chronomètre Black Edition

Introducing the Brellum Duobox Chronomètre Black Edition

News
Only a few months of existence and already a big success for Brellum Swiss Watchmaking. The Duobox Chronometer has been officially unveiled in December 2016 with a blue and a silver version and was received by both watch enthusiasts and press with an extraordinary welcome. The ingredients are simple: a high-performance movement, a vintage design, quality finishes, the whole Swiss Made and made with great passion. Now, and just before Baselworld, it’s time for the brand based in Porrentruy to present a new version of its Duobox : The Black Edition. Since approximately 100 years, the wristwatches are, let’s say, the same: mainly, a round or quadratic dial and some hands rotating clockwise and I consider that it is hard to come with something new to bring originality to this.…
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The new classic – Straton Syncro

The new classic – Straton Syncro

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I see, more and more in the last years, a comeback of the classic watches designs. I could not be happier to have the opportunity to choose between a wide range of new, modern ideas and reiterated classic designs, most of them iconic, especially when these come with an affordable price tag. A modern watch with a classic design comes from the Straton Watch Co., a company that already had two successful campaigns on Kickstarter and made a new one which raised more than 250,000CHF with a watch named Straton Syncro. Following a classic chronograph design, inspired from the successful names from the 70’s as the Seiko Speed-Timer, Bulova Deep Sea or Breitling TransOcean Blue Dial, this watch has the advantages of the modern technique and a warm, vintage look.…
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