The Sacred Crafts – The luxury of sustainability

The Sacred Crafts – The luxury of sustainability

Review
Making watches using only recycled materials: this is the mission of The Sacred Crafts. Let's discover their new model. The Grand Mer is born from the recovery of boat propellers. The mission of The Sacred Crafts is to make watches using recycled materials and with the aim of having a strong impact on coral reefs and coastal protection.An ambitious project born from a great passion for nature and the sea. A watch made from bronze recovered from the propellers of abandoned boats and countless meters of fishing nets no longer used.All the components of this timepiece make one perceive a real research that goes beyond the concept of recycling.In fact, the most striking thing was the realization of SeaGlass, a material made using a special biological resin to transform the…
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NOWA Shaper – World’s Thinnest Hybrid Smartwatch

NOWA Shaper – World’s Thinnest Hybrid Smartwatch

News
The combination between a classical watch and a smart function in a single timepiece, a hybrid Watch, is not new on the market: at the beginning of the year, the well-known watch brand Alpina released an affordable Swiss Made watch – the Seastrong Horological Smartwatch, a classical looking diver watch with a smart core, reviewed by Watchisthis?!Magazine here; last week we reviewed the ZETime which has a different approach – a let’s say “classical” touchscreen smartwatch with hands for hours and minutes. We found the NOWA Shaper thanks to their Indiegogo Campaign and we were impressed by the design, functionality and price. The Nowa Team, located in the romantic city of Paris, designed together with Eric Gizard a clean looking watch inspired by the Contemporary Decorative Arts and powered by Smartime, combining…
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A glimpse in the future with Longines V.H.P

A glimpse in the future with Longines V.H.P

News
Progress is inevitable and one way or another it will take you with it like an ocean wave. So why not embrace it? The same thing applies to the horological parts of our lives. Overall, the progress is there (I am not referring to the classic watchmaking or to the Haute Horlogerie manual techniques): from the first quartz watch the Seiko Astron, more than 40 years ago, till the actual quartz watch is a huge technological advance that cannot be stopped. In the light of progress, Longines released on the 9th March 2017 a new quartz watches line - the V.H.P. (Very High Precision): keeping the Longines signature of elegance, a new type of movement is refining the evolution of the quartz watches, taking it to a new level. This…
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Ferragamo goes Smart with Style

Ferragamo goes Smart with Style

News
The Salvatore Ferragamo name is legendary in the world of fashion. The fashion label, based in Florence, Italy, has become the definition of style and elegance but also originality and quality. It seems that now Ferragamo is going to make the link between their fabulous past and the new technology that we have today.  They do this with a new version of the iconic F-80 watch, that has been initially introduced to celebrate Ferragamo’s 80th anniversary; the new F-80 Motion. One more brand that understands that Smart can be easy, useful and analogical! And yes, fortunately there is more and more brands that enter in this new market because they know that these Smart watches can be useful for a daily lives by giving us the essential information so many…
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Mühle-Glashütte; Innovating by Regulating

Mühle-Glashütte; Innovating by Regulating

News
Especially with mechanical watches, it are the little things that count. Like the regulating mechanism of a watch. Mühle-Glashütte has significant experience with watches that are not afraid to get in harm's way. The best examples of this are the Mühle-Glashütte S.A.R. Flieger-Chronograph for navy rescue pilots, as well as the S.A.R. Rescue-Timer, which is on active duty with the rescue workers of the German Maritime Search and Rescue Service. Watches that have to navigate rough seas, and get knocked around plenty by doing so. To maintain superior accuracy during all this Mühle-Glashütte developed the patented woodpecker neck regulation. Of course you guessed it correctly, its name comes from a part of the regulating organ that indeed looks a lot like the neck and head of a woodpecker. This so-called…
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