Morimoto Edge: Different Design That Works

Morimoto Edge: Different Design That Works

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A lot of microbrand watches out there offer great products at competitive prices but are usually a variety on a familiar theme. Chronographs and diver watches seem to be the most popular, but also "design watches" hold quite a bit of the market. The vast majority (read about all of them) are minimalist designs, and that is why Edge is so exciting! When I first saw it, it reminded me of the golden age of creative watch design. In the 1950's and 1960's mainly the American watch companies created the most amazing designs, of which the Hamilton Ventura is perhaps the most famous. These designs were often asymmetrical, and so is the Edge. This watch is not an homage to the past. The hands and numerals are prominently placed on…
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The new Movado Edge; Museum quality design

The new Movado Edge; Museum quality design

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How many varieties of the Movado Museum watch can you make? Well, when it is up to Movado's power of creativity; many! Their latest addition is the Movado Edge, which shows a whole new take on the Museum's watch design. https://www.youtube.com/watch?t=1&v=0JkssUdfq84 For the Edge, Movado teamed up with Yves Béhar, the famous designer who is especially known for his work of the Ouya game consul, Jawbone and "One Laptop per Child". Where the Movado 1881 automatic fullfilled our wishes of having that classic Museum watch design but with an automatic movement, the Edge takes us in a whole different direction.   The Edge is the Movado Museum watch from the future. It still looks like original design of Nathan George Horwitt but right now it looks like a moon landscape, with…
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