12Juin 2016 by Martin Green 1 Comment
Ali & Co Innovates With The Mysterali

Ali & Co Innovates With The Mysterali

News
At Watchisthis?! we are always looking for watches that surprise and innovate, yet are still keeping it on a budget. A watch that checks all these boxes is Mysterali by the Swiss brand Ali & Co. It actually innovates on many different levels, but the very first surprise is that the watch is designed by Eric Giroud. Being one of the most prominent watch designers of this time, it is always good to see that despite his great success he doesn't shy away from designing more affordable watches as well. By the way, you can find an interview with Eric in the Winter 2015 issue of Watchisthis?! Magazine here. [caption id="attachment_929" align="aligncenter" width="600"] Watch-designer Eric Giroud[/caption] But that is not where the fun ends. Thanks to a patented, round quartz…
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09Déc 2015 by Martin Green No Comments

Proudly presenting Watchisthis?! Magazine

Magazine
Sometimes you need to follow your dreams, chase them out of your head and into the real world. That is what we have been doing the last couple of months. We had a dream of a high-end magazine about more affordable watches. A magazine that talks about both men's as well as ladies watches, but also not neglects vintage watches. That magazine has become a reality because we are proud to present you with the premiere edition of Watchisthis?! Magazine! In our first edition we talk with watch designer Eric Giroud, have a Cartier-expert examine the Apple Watch, interviewed the CEO's of Edox, Nomos, Defakto, Junghans, 88 Rue du Rhone and Frederique Constant, and discover a very unique vintage watch by Louis Vuitton. And that is only the tip of…
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19Août 2015 by Martin Green No Comments
Pick a Mido, Win a Mido

Pick a Mido, Win a Mido

News
Three top watch designers going head-to-head in a contest about what should be the design for the new Mido limited edition, with the public picking the winner! Eric Giroud, Sebastien Perret and Lorenzo Vallone, made each a design inspired by the Big Ben in London. All designers took a radically different approach, with Perret combining elements from the Big Ben into what could very well be a vintage piece by Mido. Vallone comes with a design that holds the middle between a dress watch and a sports watch, while Giroud goes all in with a rectangular dress watch that seems to have come right out of one of the sides of the Big Ben. Voting is open for everybody until the 30th of September 2015, when the design with the…
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