Smart-Watch War; Frederique Constant vs Movado (with video’s)

Smart-Watch War; Frederique Constant vs Movado (with video’s)

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Frederique Constant surprised the world with a different approach to smart watches. Not a digital display, but classic hands and a link to your smart phone. A clever concept that also made its way to the sisterbrand Alpina. Yet surprisingly this week Movado announced that they would launch smart watches as well. In true Movado fashion, they will be available for sale very soon, and two of the collections rely on the same technology as the Frederique Constant. https://www.youtube.com/watch?v=O3Vrf4gx5g0 Until now, most smart watches were based on different technology. The Pebble is different from the Apple watch, while Samsung has an approach of its own. Frederique Constant and Alpina have the same owners, so they can market their models in such a way that they won't bite each other. Movado…
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