Apple Watch Series 2: We Told You So!

Apple Watch Series 2: We Told You So!

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Today Apple held one of their famous press conferences. While most attention was focused on the new iPhone 7, Apple also announced the Apple Watch Series 2. Many of the predictions I made earlier actually came true! The Apple Watch Series 2 comes with GPS, and is water-resistant to 50 meters. Its packed now with a dual core, and the display can set twice as bright as the previous version. And of course it will be fitter with watchOS3, but when you have an "old" Apple watch you will get that too. https://www.youtube.com/watch?v=p2_O6M1m6xg Are these updates enough to let the Apple watch stand out? Regain market, or even maintain their current position? That is all to be seen, because the battle for the  smartwatch consumer is really heating up! Samsung…
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Citizen acquires Frederique Constant; Some Insights

Citizen acquires Frederique Constant; Some Insights

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The watch world was shaking, as yesterday Citizen announced that they where taking over Frederique Constant. It is always a touchy subject when a Swiss company is being taken over by a "foreign entity", especially when its coming from Japan. It might help that Peter and Aletta Stas, the founders of Frederique Constant, are not Swiss by birth but Dutch, and spend a long time in Asia. Their road to success been an interesting watch, where they worked themselves up from a quartz-only brand to a full blown Manufacture, earning the respect of the Swiss brands, but more importantly, that of the consumer. [caption id="attachment_855" align="aligncenter" width="632"] Peter & Aletta Stas[/caption] Frederique Constant has shown a stable grow in the last couple of years, mainly by keep pushing the envelope.…
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Stowa embraces the Apple watch

Stowa embraces the Apple watch

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There are watch brands that fight the smart watch, others mock it, while some even ignore it all together. Stowa decided to embrace it, and introduces a fully interactive app for the Apple watch. The small, German brand has always had an innovative approach, from design, to complications, as well as presenting and positioning itself in the world of watches. With the new app on the Apple watch, it brings an interactive and highly entertaining brochure to your wrist. It is a combination of fun facts, the companies extensive history and a catalog all in one. Of course this can very well the best place for a watch catalog to be; on the wrist! https://www.youtube.com/watch?v=AX1k3wsRRm0 The app also has the ability to show different watch faces on your Apple watch,…
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